About company

Have you heard about any online betting platform? Parimatch is a regional betting company founded in 1994, which is consistently growing and has two million customers. It provides betting 24 hours a day that include tournament tables, Live-in-Play betting, statistics, analysis, and current sports news.

PariMatch is one of the most popular online betting platforms. In recent years, the bookmaker has become very popular in India, since online sports betting can be done completely legally in certain offices.

Parimatch is one of the largest betting holdings in Europe and the CIS. The company has over 2,000 employees worldwide, serving nearly two million customers and covering over 20 sports in 60 countries, 200 leagues and 600 sports events every day.

Based on the data provided by the Republican Unitary Enterprise “Information and Computing Center of the National Statistical Committee of India” (2014), as well as according to the ranking results based on official reports, Parimatch took the 4th place in the TOP-25 (gold) in terms of “Revenue” , “Net profit, loss”, “Labor productivity”, “Average wages”.

History of Parimatch

Awards and achievements

The gold award in the category “Total nomination” is an integral characteristic of a successful enterprise of a new formation, a leader and a visionary, which Parimatch is undoubtedly, setting business standards and introducing new technologies.

The company is also the owner of numerous professional awards and prizes in the field of sports and sponsorship, CSR and HR, marketing efficiency.

In 2018 – the winner in the Betting Company nomination, the Choice of the Year Award.
In 2019 – awards in the nominations “Rebranding”, “Active Social Position”, “Bookmaker”, “Brand of the Year” award.
In 2019 – the winner of the national rating “League of Leaders of Belarus” in the nomination “Betting company”.
In 2020 – the short-list of the advertising festival “LAMA” in the nomination “Marketing efficiency”.
In 2020 – awards of the Effie Awards Belarus in the nominations “New Product Launch” (bronze), “Seasonal Marketing” (gold), “Partnership / Sponsoring” (gold).

Brand name

The Parimatch brand starts with a player, the vast majority of which are now concentrated online. We are moving towards technology and are maximally focused on the development of online products in order to meet the challenges of modern reality.

The company has come a long way and does not stop there. A new step was the complete transformation of retail, services, opportunities – now 97% of Parimatch’s business is online.

For questions related to the use of the Parimatch brand and symbols, as well as legal requirements and possible restrictions, you can find out in the advertising guide. Here you can find all the tools that will allow you to speak with clients in the language of our brand.

Parimatch mission

Parimatch’s global mission is to offer users the best experience and satisfy the most demanding desires of our customers by introducing modern technologies and new services to expand the functionality of the service.

We guarantee:

reliability and safety
quick registration
high odds and fast payouts
customer support 24/7
video broadcast of events
wide line for pre-match and live bets
weekly bonus offers and promotions.


Using the potential of partnerships, the company is engaged in social sports projects, the development of sports and e-sports, and promotes the careers of talented athletes.

The owner of parimatch

The main office of the bookmaker is located in Cyprus. The key figure of this company is its general director Sergey Portnov.